Friday, August 29, 2008 

Google has launched its own application store or marketplace; see Android Market: a user-driven content distribution system (Android Developers Blog).

And with the Android Market solution, Google is addressing the problem of application discovery and download; and their approach is user-centric, similar to YouTube; exactly as how I would have approached it… YouApp!

Developers will be able to make their content available on an open service hosted by Google that features a feedback and rating system similar to YouTube.


Similar to YouTube, content can debut in the marketplace after only three simple steps: register as a merchant, upload and describe your content and publish it. We also intend to provide developers with a useful dashboard and analytics to help drive their business and ultimately improve their offerings.

Very cool…

Tuesday, August 19, 2008 

First Android phone approved by FCC

The Federal Communications Commission (FCC), the US telecom government agency, has homologate HTC Dream, first Android mobile phone.
HTC Dream is probably going to be the first mobile using Google's Android. And according to The New York Times, it will be sold in the US by T-Mobile starting October.

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Monday, August 18, 2008 

Motorola & Android?

It seems that Motorola is working on an Android phone... check this job post on LinkedIn

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Tuesday, August 12, 2008 

App Store success

According to Steve Jobs, App Store shoppers have downloaded 60+ million programs for the iPhone in the last month. While most were free, Apple has sold an average of $1 million a day in applications for a total of about $30 million in sales.

To put that into perspective, if Apple can sell apps at this pace, they stand to make at least $360 million a year. That's no small change...

But what does this mean for marketers? How can we tap into this desire to load our phones with gizmos and gadgets? It starts with utility...while I love my "light saber" application, its just for shits and giggles. The applications that really get me excited are the ones that add value to my day to day. They get me from point A to point B faster or find me a hotel in San Francisco the second I land or allow me to post to this blog with no effort at all. The point is, lets create apps that are useful and relevant...AND, entertaining. They shouldn't and don't have to be mutually exclusive.

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Pedro "K2" Macêdo

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